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Foundation

Where do you stand?

34 questions, one per topic, grouped into 10 themes. Tick the answer closest to your situation — allow about ten minutes. At the end you get a mark and the breakdown by theme. Your answers are kept if you leave the page.

'product' means product, service, or offer.
'founding team' means the founding team, or the current leadership if the founders are no longer operational.
An established company answers for its main offer, or the one being launched.

1

Why does the founding team care about this project?

We are passionate and experts on this topic; this mission is essential to us.We think it's important to solve the problem we target.We are entrepreneurs first; everything else comes second.

2

Why does your company exist, beyond any product?

Our purpose transcends the product and is written in an inspiring form.We have a "why" but the wording still describes what we build.Not formalized yet.

3

Do you have a clear, ambitious vision?

Global ambition, and we can state the vision clearly and convincingly.We know where we're going — start local then expand — but the wording still needs work.Local focus for now; we remain open to changing course.

4

Does the team bring the experience and skills this project needs?

We have successfully built or scaled a business before; key skills covered for the next two years.Solid professional experience, though not at the helm of a venture; some skills still to acquire while growing.First time at the helm; skills not yet proven in this context.

5

Do you have a formalized company culture?

Yes, documented and shareable.Discussed and mostly aligned; needs formalization.Not addressed yet.

A topic left blank counts as zero towards the mark: better to come back and fill it in before submitting.